Clients: CHI Limited
- Scope
- Activate Modern Trade Channel à 100 Outlets
- Coverage à Lagos, Port Harcourt, Abuja & Abeokuta
- Deploy 100 Brand Ambassadors
- Objective
- Deplete 10k+ cases via BOGOF offer
- Promote Awareness
- Engage 100k Shoppers
- Deploy 100k Flyers
- Duration
- 1 month
- 6 days per week (Tuesday – Sunday)
- 10.30am – 6.30pm daily
- Activity
- Merchandising
- Shopper Engagement/Education
- Product Sales
Results